Web and brand design for nautical businesses in Mallorca.
Nautical sector · Mallorca

Web and brand design for nautical businesses in Mallorca.

In the nautical sector customers decide with their eyes: a charter, a boat rental or a yacht management company is judged by how it presents itself before anyone picks up the phone. I've designed the website of a yacht charter and of a boat rental company, and the brand of yacht managers, boats and shipyards in Mallorca. These are some of those projects.

What a nautical business needs

A presence worthy of the boat.

A website that sells the experience

For Marleena Luxe Tour, a private charter with a fleet of Pershing yachts, I built a site with an individual page for each yacht and a routes section with coves and sailing times, in Spanish, English and German. The client sees the boat, understands the route and gets in touch.

Frictionless booking

Dolphin Boats rents boats in Mallorca. I designed its corporate identity and built the website that supports the whole booking process, so the client arrives, chooses and books without complications.

A brand you can see from the quay

A nautical logo is seen on the hull, on the crew's clothing and on the website. For Global Yacht Management, Ocean Pearl and the Velero Rafael Verdera I designed identities meant to convey rigour, elegance or tradition, depending on the boat.

Graphic material to match

For Astilleros de Mallorca, a superyacht shipyard, I designed the corporate magazine, banners for the Monaco Yacht Show and a hand-illustrated calendar. When the client is demanding, even the paper is designed.

Several languages from the start

Anyone renting a boat in Mallorca usually comes from abroad. That's why I raise from the first briefing which languages your website should be in and how people will search for you.

Guide price

A logo or identity usually costs between €600 and €1,000, and a website between €2,000 and €4,000, always with a fixed quote before we start.

Mallorca is one of the great ports of the Mediterranean, and anyone renting or managing a boat competes with many similar companies, for clients who arrive from outside the island. What sets them apart starts with how they look: the website where people book, the logo on the hull and the material they present themselves with.

Questions from nautical businesses.

Do you build websites for charters or boat rentals?

Yes. I've designed the website of Marleena Luxe Tour, a private yacht charter, and of Dolphin Boats, a boat rental company, as well as their identities.

Can the website be in several languages?

Yes. Marleena Luxe Tour's, for example, is in Spanish, English and German, with an individual page for each yacht.

I have a boat or company but no brand, can you create one?

Yes. It's what I did with Ocean Pearl, a Catana 65 catamaran moored in the Port of Palma, or with Global Yacht Management: I start from what the company or boat wants to convey and turn it into an identity.

Does your nautical business need a website to match?

For any query, write to me and I'll get back to you as soon as possible.