A rebrand with Mediterranean style for fashion, accessories and home decor.
Mia Mare · Mediterranean style
Mia Mare is a fashion, accessories and home decor brand with a fresh, Mediterranean style. I developed the brand's complete rebrand so that freshness would come through in every piece and every corner of its online shop.
The Mediterranean can be worn too.
Colour and identity.
Greyed blues and greens recalling a calm sea, a fresh, relaxed palette matching the brand's Mediterranean style.
I worked on a light, fresh identity, far from rigidity, so it would convey the same Mediterranean spirit Mia Mare applies to its selection of fashion, accessories and home decor.
A rebrand with Mediterranean spirit
I renewed the whole brand, from the logo to the colour palette, with the fresh, relaxed style Mia Mare wanted to convey in fashion and decor.
Consistency across every product
I applied the identity consistently across the different product categories, fashion, accessories and home decor, so the brand would be recognisable on any medium.
Mia Mare now has a fresh, recognisable identity that conveys its Mediterranean style at every touchpoint with its customers.
This project is part of my brand identity services.
