A leaf built from nodes, for a company that fuses nature and technology.
Leaf Node · Software Development
Leaf Node offers software development services and wanted an identity that conveyed evolution and sustainability. I designed a logo that draws a leaf made of nodes, in lime green.
Technology, seen as something that can also grow and flourish.
Colour and identity.
Lime green, communicating freshness, vitality and constant growth.
The symbol fuses the shape of a leaf with nodes connected to one another: the union between nature and technology that defines the brand.
A leaf made of connections
Each node in the symbol represents a connection point, a direct nod to the world of software and the networked work that characterises the company.
A consistent identity across every application
The palette and typography were extended across all the brand's communications, keeping the same visual consistency in every application.
Leaf Node has a consistent brand identity, applied to its colour palette, typography and visual elements.
This project is part of my brand identity services.