A clear identity to support growing companies.
Anlak · Advisory for growing companies
Anlak supports growing companies through business solutions and digital transformation: it reviews their strategy and helps implement it. I designed their corporate identity to convey clarity and progress.
Supporting a company's growth starts with an image that moves forward too.
Colour and identity.
Intense turquoise in gradient, with radial background lines that bring a sense of movement and direction, combined with white for the logotype.
The isotype reduces the name to a clean lowercase 'a', rendered in white on the corporate turquoise, with an approachable, modern feel that stands apart from the usual rigidity of the consulting sector.
A flexible identity
I defined a brand system with different combinations of the isotype and the logotype, designed to adapt to both digital communication and corporate documentation.
Applied to brand communication
I carried the turquoise palette and the radial background lines over to Anlak's stationery and communication materials, keeping visual coherence across every application.
Anlak has a clear, modern identity to support its advisory work with growing companies.
This project is part of my brand identity services.
